Who Is The Villain - Frankenstein Or The Monster

Sonali Patel Gothic Literature Professor Lynch March 9, 2015 Who is the Villain? – Frankenstein or the Monster? Every story has its hero and villain. Some authors’ works easily clarify the debate between which character is the ultimate protagonist or the antagonist, but sometimes the author tries to toy with readers’ minds. Similarly, Frankenstein’s author, Marry Shelley is one of the authors who is not straightforward about who is the villain in her novel. In Frankenstein, both the Monster and Victor Frankenstein could be considered the villains in the book. Doctor Victor Frankenstein is an alchemist who is obsessed with creating life from the dead. He creates the green creature, also given the name Frankenstein, who is portrayed as the Monster in Mary Shelley’s Frankenstein. Dr. Frankenstein’s complete disregard for mortal beings, obsession with becoming a God, and his self-centeredness throughout the novel are all good evidence to why he – Dr. Victor Frankenstein plays the role of the villain in the story. Throughout the novel, Victor ignores and shows no interest or empathy towards human beings. He is an alchemist himself who is interested in making things come to life from the dead specifically. He was unable to differentiate the â€Å"impracticability† of this creation he had in mind (Shelley 54). Victor has this big idea of taking body parts of the dead people and creating this creature that also becomes known as the Monster. He does not think about the future of theShow MoreRelatedWho is the Villain in the Frankenstein? Essay714 Words   |  3 Pagesplaywright of Frankenstein and it has been adapted since then by Phillip Pullman. Mary wrote it in 1818 and it was first performed in 1988, at the Polka Childrens theatre in Wimbledon. In the play, a doctor called Victor Frankenstein created life from an experiment, a monster, and although Frankenstein had intended the monster (who wasnt to be called the monster) to be a kind, caring and loving creature, the wa y the villagers treated him and turned away in disgust when they saw the monster, was theRead MoreWhat Makes Frankenstein A Gothic Novel?877 Words   |  4 PagesIV December 4, 2016 What makes Frankenstein a gothic novel? Mary Shelley creates a sense of gloom, mystery, and suspense, in her novel Frankenstein. The book generates these perceptions though the setting and the terrible events that go on throughout the book. Gothic novels came from the English genre of fiction popular in the 18th and 19th centuries. Gothics are defined by the mysterious and horrific atmosphere, similar to that of Mary Shelley’s writing. Frankenstein is a gothic novel because of theRead More Frankensteins Creature is a Victim, NOT A Villain Essays1133 Words   |  5 PagesFrankensteins Creature Is A Victim Not A Villain In this essay I aim to discuss the statement Frankensteins creature is a victim not a villain In 1814 Mary Wollestonecraft met Percy shelly, a poet and writer. They ran away together, to escape Marys family and Percys pregnant wife, Harriet. Harriet drowned herself and Mary and percy were married two weeks later. Frankenstein was started in 1816 and finally published in 1818. From 1815 to 1819 three of mary Shellys four childrenRead MoreEssay on The True Villian in Frankenstein1590 Words   |  7 PagesMary Shelly wrote the Gothic tale Frankenstein. In the novel, who is the true villain, the Monster or Victor Frankenstein? Which character do you have the most sympathy for? Mary Shelly wrote the novel â€Å"Frankenstein† using gothic techniques. Nearly 200 years after the book was first published in 1818 the readers still debate about the real villain of the story. Victor Frankenstein could be the hero of the story; the reader sympathises with him when he suffers the loss of his mother, his Read More Victor is the True Villain of Frankenstein Essay1248 Words   |  5 Pagesglance, the monster in Frankenstein is a symbol of evil, whose only desire is to ruin lives. He has been called A creature that wreaks havoc by destroying innocent lives often without remorse. He can be viewed as the antagonist, the element Victor must overcome to restore balance and tranquility to the world. But after the novel is looked at on different levels, one becomes aware that the creature wasnt responsible for his actions, and was just a victim of circumstance. The real villain of FrankensteinRead MoreFrankenstein by Mary Shelley849 Words   |  3 Pages â€Å"Who is the true antagonist† is a question that a reader may mull upon during the reading of certain novels. In Mary Shelley’s Frankenstein, the main character, Victor Frankenstein, although thought to be a victim, is in fact the villain of the novel Franke nstein. The plot of the novel consists of Victor Frankenstein causing tragedies and deaths as a result of his irresponsibility and yearning for fame. Victor also creates an antagonizing creature that has absolutely no knowledge of the basic waysRead MoreFrankenstein as Anti-Hero Character1578 Words   |  7 PagesSUCI HANIFAH LITERARY CRITICISM II EDRIA SANDIKA/MARLIZA YENI 8 MAY 2013 Frankenstein as Anti Hero Character A women who wrote â€Å"Frankenstein† named, Mary Shelley, she was born August 30, 1797, in London, England. Mary Shelley came from a rich literary heritage. She was the daughter of William Godwin, a political theorist, novelist, and publisher. Her ideas to write Frankenstein cameon summer of 1816, Mary and his brother Percy visited the poet Lord Byron at his villa beside Lake Geneva in SwitzerlandRead MoreNegative Criticism Of Frankenstein1279 Words   |  6 Pagesshocked to life is named Frankenstein. However, that is not the case in the original book â€Å"Frankenstein† by Mary Shelley. As my classmate said, â€Å"Frankenstein† is not only an ionic book, but also ironic considering that the theme of Frankenstein is people being misunderstood when the book itself has misconceptions over the true meaning thanks to the movie that changed the views people had over Frankenstein. Today there are several viewpoints over the works of â€Å"Frankenstein†. Some people consider theRead MoreComparing The Movie Frankenstein And Frankenstein2368 Words   |  10 PagesThe two classic movies Dracula and Frankenstein both have very different stories from one another but the similarities between the two movies is the characteristics of their main characters. The main idea between the two movies is that they are both fascinated with creatures which are Count Dracula and Frankenstein’s monster that are irregular, dangerous, and abnormal from others beings in their movies. Frankenstein’s monster as well as Count Dracula both cause hazard to the other characters inRead MoreEdgar Allen Poe s Dr. Jekyll And Mr. Hyde, And The Tell Tale Heart1579 Words   |  7 PagesGothic Frankenstein The amount of scary books, dark video games and horror movies in the horror genre is unparalleled by any other single genre. People who take part in this genre enjoy the heart-pounding thrill of being scared or the long drawn out tension that causes them to sit on the edge of their seat. Historically many of the early examples of the horror or gothic genre like Dracula by Bram Stoker, Dr. Jekyll and Mr. Hyde by Robert Louis Stevenson, and The Tell Tale Heart by Edgar

Taking a Look at Rosemary - 505 Words

Rosemary has been used for centuries as a pain reliever and cooking supplement. But through time rosemary has been not only a name, but adapted to modern day medicine. Rosemary may even be the future aid to slow the progression of Alzheimer’s disease. It could be the medicine of the future. Rosemary, or Rosmarinus officinalis, was originally grown in the Mediterranean. However, there are many recordings of rosemary in Egypt where they buried their dead with rosemary on their graves or in their tombs. Rosemary was also mentioned in Shakespeare, in Romeo and Juliet, Juliet wore rosemary throughout the entire story to foreshadow her death. And in Anzac day in Australia citizens are expected to wear rosemary in honor of their dead ancestors (2014 Monterey Bay Spice Company). Aside from rosemary’s obvious symbolism for death it also symbolizes memory. Shakespeare mentioned rosemary once again in Hamlet, but this time speaking of it out of an aid for remembrance. In Latin ros emary is Ros Maris, which means â€Å"dew of the sea† because of its growth near water and in Spain it is called Romero. The reasoning behind rosemary’s name is because if the story once told about a Mediterranean woman who, in hopes to hide her baby from King Herod, hid under a rosemary bush when she attempted to flee to Egypt. The woman’s name was Mary and rosemary was considered a rose bush. In the Middle Ages rosemary was also burnt in the homes of many because of its foretold ability to wardShow MoreRelatedAnalysis Of Katherine Mansfield s The Garden Party Essay1428 Words   |  6 Pagesthat she is undergoing realization in her life. Bertha’s transformation into a passionate human is suddenly ended when she sees her husband kissing Pearl. She realizes that she can no longer look at her world as perfect, nor can she move forward to a new relationship with Harry. When she runs to the window to look at the pear tree she finds that it is ‘†˜as lovely as ever and as full of flower and as still.’’ In the beginning Bertha is coming to senses with her new passion but is brought back to realityRead MoreDick, Nicole and Tommys Turnings in Tender Is the Night Essay1129 Words   |  5 Pagesfriends. To make new friends was like a pleasant pastime for Dick. In book 1 there is not much characterization about Nicole and Tommy Barban. Fitzgerald introduces her as the wife to Dick, but it is trough the eyes of Rosemary that we meet a beautiful woman in Nicole. Rosemary admired her because of her great beauty, fineness, and her ease to spend her money buying splendid gifts for her friends every time she went out for shopping. On the other hand, we learned about Tommy that he was a stockbrokerRead MoreWays Of Improving Memory Loss1463 Words   |  6 Pagesto sleep well. It permits the brain to make additional growth hormone needed for protecting and improving memory. Look for the supplement with a thirty percent kavalactones, ingredient. These are some natural ways to improve memory loss. Flower essences-rosemary, madia, and Shasta daisy The proper blending of rosemary, madia, and Shasta daisy, can restrict memory loss. The rosemary essence is beneficial for memory loss due to age, and madia is good for memory loss due to distraction. Shasta daisyRead MoreThe Bluest Eye Racism Analysis1336 Words   |  6 PagesThe Bluest Eye, Toni Morrison depicts racism all throughout the novel. Discrimination is very heavy in the 1940s, and the protagonist Pecola Breedlove experiences that. Pecola is a lower-class black girl who is constantly picked on for not only her looks, but her uncontrollable family situation. Maureen Peal is a new girl that arrives at Pecola’s school, and she is an upper-class, wealthy black girl. When Maureen goes out for ice cream with Pecola, Frieda, and Claudia, the girls talk about menstruationRead MoreTender Is The Night And The Great Gatsby Analysis1188 Words   |  5 PagesThus far, F. Scott Fitzgerald’s Tender is the Night seems similar to the Great Gatsby for its romantic plotline. Almost immediately, we see young Rosemary Hoyt’s love for married Dick Driver when he looks at her and â€Å"for a moment she [lives] in the bright blue world of his eyes, eagerly and confident ly† (12). Young Rosemary goes on to confess her love for him to her mom who she is extremely close to. I like the way that through her discussing Dick with her mom, we see how close their mother daughterRead MoreRosemary Dobson1123 Words   |  5 PagesRosemary Dobson Before we start with the poems †¢ Do you remember who Rosemary Dobson is? †¢ What did she write about? Classwork from the previous lesson Words to Define: †¢ Cherubs: a winged angel †¢ Mizzen-mast: The third mast on a ship, usually after the biggest one. †¢ Agape: mean to love (Greek agapi), in Christian theology love of God or Christ †¢ Triton: Greek god, messenger of the sea, a merman son of Poseidon. †¢ Conch: name give to a number of sea snails, also known by their shell †¢ Scrolls:Read MoreThe Difference Between Adolescence And Adulthood In Toni Morrisons The Bluest Eye1521 Words   |  7 Pagesâ€Å"ideal† qualities. In the beginning of the novel, Morrison shows the reader how an ideal family should operate and what the ideal girl should be like. Jane is curious, friendly, and happy like the â€Å"ideal† young girl should be. When Frieda, Claudia, Rosemary, Pecola, and Maureen to the reader, Morrison adds confusion, vulnerability, and a worry-free, almost heedless, attitude to the qualities that make up a young girl. The Dick and Jane excerpt shows early on that girls can be carefree. The imagery [pointsRead MoreThe Effect Of Modern Medicine On Health, Wellness, And Fitness1397 Words   |  6 Pagespharmaceutical drugs), to antiviral (the power of which modern medicine has yet to replicate), to anti-inflammatory and analgesic, with many having homeostatic properties - meaning they support balance in many of the body s systems. Here s brief look at ten essential oils commonly used in the home health care kit - the list and descriptions are not meant to be exhaustive; rather, let them stimulate your interest in furthering your knowledge of these oils, their applications, and the vast potentialRead More Christians and the Environment Essays1243 Words   |  5 Pagespassionately sang, â€Å"What have we done to the world? Look what weve done.† While understanding the risks involved, human beings seem to care little about the environment. Every day that passes seems to leave the world with more to be concerned with, the ever-increasing pollution, the deforestation, and the threat of nuclear waste. Taking responsibility for the environment is a duty that Christians should commit to. In fact, Christians should lead the world in taking specific actions in the preservation andRead MoreA Cup of Tea by Katherine Mansfield2970 Words   |  12 PagesA Cup of Tea  By Katherine Mansfield Rosemary Fell was not exactly beautiful. No, you couldn t have called her beautiful. Pretty? Well, if you took her to pieces... But why be so cruel as to take anyone to pieces? She was young, brilliant, extremely modem, exquisitely well dressed, amazingly well read in the newest of the new books, and her parties were the most delicious mixture of the really important people and... artists - quaint creatures, discoveries of hers, some of them too terrifying for

Effects Of Cancer On Australia s Health - 2650 Words

Part A In Australia, Cancer is acknowledged as a priority issue that needs improving for Australia’s overall health. In 2004, cancer accounted for 28% of all deaths in Australia, 33.3% were males and 25.9% were females. A trend that has occurred between 1991 and 2011 gives Australia’s health, relating to cancer, hope that cancer deaths will continually be declining due to many factors. The trend is, the number of deaths between 1991 and 2011, had majorly declined by 17% and still to today the numbers are declining. Cancer mortality rates could be reduced by changes to lifestyle, for example, no smoking and eating balanced diet. The most common cancers in Australia are non-melanoma skin cancers, which are often self detected and usually†¦show more content†¦These new cases of cancer that are arising are one of the many reasons as to why cancer is included as a priority issue for improving Australia’s health. Due to extensive research on the extent of the problem and how to prevent cancer, greater detection is now available and accessible. For example, mammograms (screening), regular check ups that aren’t paid for on the spot and easy readily products such as sunscreen and hats. Also, awareness for all types of cancers has increased, such as campaigns, advertisements and organisations which has enabled and empowered individuals to more frequent visits to GP’s, for example, Relay for Life, Cancer Council, smoking advertisements and Jane Mcgrath foundation. The problem still with new cases of cancer arising, 1 in 3 males and 1 in 4 males will get cancer by the time they reach the age of 85 years old. Although there is better detection and campaigns, cancer is still a major problem within Australia and it needs to be included as a priority health issue to be able to improve Australia’s health. The most common cancers that have ended in death are, lung, bowel, prostate (males), breast (females) and pancreatic cancers. These cancers are the most common within the older population due to the time when they were young, their wasn’t any or many knowledge about cancer and how to prevent cancers. For example, 50% of lifetime exposure happens in early life and the skin cancer

Small Business Enterprise Bunga- Bunga Hotel

Question: On the actions stated explain how they will impact both business and personel in bunga- bunga hotel? Answer: Market research is a process which helps to gather, interpreting and analyzing the information of a particular product or service in a particular market. It helps to analysis the potential customer of past and present. It research into the location, characteristics, habits and needs to the present market. It also helps to identify the particular competitor of the present market (Dickman, 2015). Impact of proposed changes on business and personnel: Undertake market research to understand changing customer behavior- market research mainly helps to understand the needs of customers like what type of service expected by the customer, who is the potential customer etc. In other words market research helps to understand the changing behavior of their customer. Through research bunga-bunga hotel is also try to understand the changing behavior of their potential customers and try to meet or exceed the expectation level of their customers. This is the reason bunga-bunga hotel try to understand the market research and keeps it in the priority list (STRATEGY, 2015). Enhanced advertisement- effective communication with the customer and attractive advertisement is required to make a business successful. Market research helps to judge the effectiveness of a particular advertisement. Bunga-bunga hotel also used market research report to analyzed the effectiveness of present advertisement or develop better prospects. Employee training- market research helps to identify the needs of employee training and ensure that the training budget spent effectively. Bunga-bunga hotel use research report to identify the training level of each employee. To build long term customer relationship, well trained employee is required. Technology enhancement- for expansion and growth of a business, new and advance technologies are required. Market research is the most important ingredient for identification of development areas. Bunga-bunga hotel is a service providing sector. If they provide high technological advancement to their customers, it will help them to make a good position in the present market ( Marketingresearch.org, 2015). References: Dickman, N. (2015).Market Research, By DJS Research Ltd. [online] Marketresearchworld.net. Available at: https://www.marketresearchworld.net/content/view/14/38/ [Accessed 19 Feb. 2015]. Marketingresearch.org, (2015).Home | Marketing Research Association. [online] Available at: https://www.marketingresearch.org/ [Accessed 19 Feb. 2015]. STRATEGY, C. (2015).Consumer Behavior Marketing Strategy Consumer Behavior Marketing Strategy. [online] Academia.edu. Available at: https://www.academia.edu/6078770/Consumer_Behavior_and_Marketing_Strategy_Consumer_Behavior_and_Marketing_Strategy [Accessed 19 Feb. 2015].

Managerial Skills

Introduction In a continuously changing organizational setting, it is no shock that the roles of top management have evolved. Per se this paper will cover three major elements. Firstly, the essay will determine the role played by the top manager as described by Katz and their importance and finally, whether an additional skill is appropriate to the role of the top executives. A manager is described as a person who coordinates and oversees the work of employees in order to accomplish company goals (Robbins et al., 2008, p. 9).Advertising We will write a custom essay sample on Managerial Skills specifically for you for only $16.05 $11/page Learn More Basically, there are 3 lines of managers. First, there is the first-level manager who â€Å"supervises and coordinates the duties of working staff† (Peterson, 2004, p. 1299). The first-level manager’s duty comprises supervising daily activities, guaranteeing that production goal is performed prof iciently and successfully since it directly impacts the organization’s profit margins. Second, we have the mid-level manager who is mainly concerned with executing the regulations and goals generated by top management and with supervising and coordinating the operations of bottom line manager. For example, a mid-level manager would monitor machine breakdowns, quality control, and coordinates the role played by a supervisor guaranteeing the company functions properly (Carmeli Tishler, 2006). Thirdly, we have top managers who â€Å"set institutional strategies, objectives and business practices† (Mintzberg, 1994, p. 13). For instance, the manager of Crazy John’s, John Ilhan, would have generated goals for the company in achieving a desired profit margin per annum and have put in place guidelines and/or rules that must be followed so as to attain company aims through cost-effective tactics. Robert Katz (1974) suggested that people in all management levels required 3 major skills in order to ensure successful management. Such skills include the aspects of conceptual, technical and human attributes (Katz, 1974). Relevance to top management Top managers and Conceptual skill Top level management form the executive managerial employees in any company. Robbins et al. (2008) assert that top managers form the highest level in the hierarchy to which first line and mid-level management report to. Thus the completion of all decisions is based on the conceptual skills of the top managers. When, for instance, critical changes in marketing policies are undertaken, it is important to consider their impacts on output, quality, monetary, research, and the persons implementing the changes. And it appears important to all top managers who should integrate the fresh policies. If all executives recognize the general interactions and importance attached to the changes, they are nearly assured to be efficient to administer them. As a result the opportunity to succ eed is highly enhanced.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Conceptual skills, as described by Robert Katz, become gradually more crucial in highly demanding top levels where their impacts is optimized and most readily seen. Indeed, contemporary study findings result to the assumption that at the high position of coordination these conceptual skills become the most crucial skill for all (Katz, 1974, p. 96). Top managers and Technical skill Kraut et al. (2005) asserts that technical skills imply a comprehending of, and efficiency in, certain activities, especially one entailing techniques and protocols. Technical skills involve good understanding, analytical capability, and capacity to utilize devices and methods of a particular discipline. Basically, technical skills are probably the most popular since they are the most tangible, and since, in this period of specialization, they are the skills needed by many people. Many of the on- the-job tertiary and coaching projects are greatly linked to establishing these professional technical skills. Therefore, at top position, technical skills are comparatively less significant. Top managers and human skill As described by Katz (1974), interpersonal skill refers to the manager’s capability of working efficiently in a team and of building collective effort within the group he/she heads. Interpersonal skills are mainly linked to working with individuals. Human skills are illustrated in the manner the individuals perceive (and recognize the views of) their seniors and juniors, and in the manner they behave afterward (Katz, 1974, p. 91). The individuals bearing highly established interpersonal skills are aware of their personal attributes, presumptions, and perceptions regarding other persons and teams; they are capable of seeing the importance and restrictions of such attitudes. By accommodating the presence of perspectives, feelings, and attitudes which greatly vary from their own, they are skilled to understand what an individual truly means by his actions and activities. They are equally knowledgeable to communicate to an employee, in his personal situations, what they mean by their attitudes (Katz, 1974, p. 92). These persons work toward generating a setting of security and confirmation whereby a junior employee feels free in expressing himself with no dread of ridicule or condemnation, through promoting him in participating in the preparation and implementation of something that directly impacts him.Advertising We will write a custom essay sample on Managerial Skills specifically for you for only $16.05 $11/page Learn More They are efficiently concerned with the need and motivation of individuals in their company in order that they can identify the likely response to, and result of, different actions they may carry out. This sensitivity aids them to be c apable and ready in acting in ways that would integrate external perceptions (Robbins et al., 2008). It would seem that, conceptual skills embody attribute of technical and interpersonal elements of the company. However, the idea of skills, as abilities in putting knowledge into practice, should empower people in distinguishing between the 3 basic skills to carry out the technical aspects (technical skills), encouraging and appreciating people and teams (interpersonal skills), and preparing and implementing entire operations and desires of the company toward achieving universal goals (conceptual skills) (Robbins et al., 2008). Conclusion From the discussion, it appears that technical skills become comparatively insignificant while the relevance of conceptual skills increase gradually. At the top position of any company, conceptual skills become the most significant skills for effective coordination. Senior executives may have limited interpersonal or technical abilities and still re main efficient if they have junior staff who possess strong interpersonal and technical skills. But if their conceptual skills are less strong, the organization’s success may be compromised. The comparative significance of technical, interpersonal and conceptual skills is based on the position of management duties. At top management positions, the manager’s efficacy relies greatly on conceptual and interpersonal skill. At the higher position, conceptual skills become the most critical for the 3 skills for flourishing management. This 3-skill concept stresses that an excellent top manager is unnecessarily born; he can be established. It emphasizes the need of identifying certain attributes in a quest for providing a more effective method to look into the management policy. By aiding in identifying the skill most required in the top administration, it may attest necessary in the choice, coaching, and enhancement of top managers. References Carmeli, A., Tishler, A. (2006 ). The relative importance of the top management team’s managerial skills. International Journal of Manpower, 27(1), 9-36. Katz, R. (1974, September-October). Skills of an effective administrator: HBR Classic, pp. 90-102.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Kraut, A., Patricia R., Douglas M., Marvin D. (2005). The role of the manager: What’s really important in different management jobs? Academy of Management Executive, 19(4), 122-129. Mintzberg, H. (1994). Rounding out the manager’s job. Sloan Management Review, 36(11), 11-26. Peterson, T. (2004). Ongoing legacy of R.L. Katz: an updated typology of management skills. Management Decision, 42(10), 1297-1308. Robbins, S., Bergman, R., Stagg, I., Coulter, M. (2008). Management (5th ed.). Frenchs Forest, Australia: Pearson Education Australia. This essay on Managerial Skills was written and submitted by user Reed N. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. 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Facebook for Businesses

Facebook for Businesses Free Online Research Papers With the ever increasing use of popular social networks to stay in touch with society, so expands the need for businesses to tap into the same networks to maintain a modern connection with current and prospective clients alike. One of the current most popular network sites being used by all facets of society is Facebook. While Facebook has been available to anyone over the age of twelve with an active e-mail address since 2006, not everyone understands the differences between a personal account and a business page or knows how to utilize this particular media. This article will cover just that, starting with a brief history on the creation of Facebook. In 2004, a Harvard student by name of Mark Zuckerberg created the now infamous Facebook (Maher 137). Mark had started the site to take the place of the Harvard’s university ID photos and information booklets (Maher 137) and had intended to keep its use limited only to Harvard students. However, after noticing its intense popularity after only a few weeks, he began offering the site’s use to other schools. After just a few months, the use of Facebook had spread to several other Ivy League universities in the nation and required users to have an active university e-mail address (Kryder 32). Today, the boundaries of Facebook have expanded well beyond the realm of higher education majors and onto the monitors of millions across the globe. There are two types of user accounts to choose from; a personal profile or a page for businesses or organizations. While both require much of the same information to set up and look quite similar in presentation there are differences that prove necessary to both. First, a personal profile functions merely as a broadcasting point for an individual’s personal information (Kryder 32) (i.e. status updates, religious views, sexual preferences, etc), whereas a business oriented Facebook page offers the business/organization the ability to market their products, events and/or services to any and all users. Also, users with a personal profile can add people they may or may not know as â€Å"friends† who also have a personal profile while users can only become a fan of a business page of their choice to show support. Fortunately, businesses have finally started tapping into this immense marketing resource to stay in the modern age of communication. There are many benefits to utilizing such social networking sources, the biggest being its ability to provide a constant source of new information, new connections, and new opportunities (McMahon 50). Facebook can also be used as a recruiting tool to seek out potential employees (Wilson 56). Obviously, one of the main reasons a business would choose to create a Facebook page would be to advertise their products or services and to connect with their â€Å"fans† to build and maintain popularity. Though, the fan base can be directly proportional to the business’ extroversion (McMahon 50) and if a certain level of communication is not maintained there will most likely not be an increase in followers. Even though the original plan for Facebook had been diverted from, its popularity is one that cannot be rivaled. This popularity helped to bring about a new connection between individuals and business entities. Marketing via Facebook and other social networking sources is still a rather new concept to businesses but is proving to be a worthwhile venture. A business looking to connect through such networks need only remember to maintain the communication with its newfound â€Å"fan† base. Research Papers on Facebook for BusinessesThe Project Managment Office SystemOpen Architechture a white paperStandardized TestingRelationship between Media Coverage and Social andMarketing of Lifeboy Soap A Unilever ProductThree Concepts of PsychodynamicTwilight of the UAWInfluences of Socio-Economic Status of Married MalesResearch Process Part OneBionic Assembly System: A New Concept of Self

Case Analysis.Corporate Sustainability Study Example | Topics and Well Written Essays - 1000 words

Analysis.Corporate Sustainability - Case Study Example Key issues and such as the melting of the polarized caps, global climate change, the impacts and facts of CO2 emissions, increased awareness for the impacts of oil and gas drilling, and a host of other factors all contribute to the increased awareness and concern that consumers are reflecting towards business with regards to sustainability issues. Within such a context, it is readily noted throughout the corporate sustainability piece in question that UPS has actively engaged in seeking to promote a further level of green business and sustainability at each and every stage of their corporate structure. All the way from maximizing efficiency by utilizing advanced computer programs and metrics to plan and pack each and every plane or product that carries packages for the efficiency to utilizing LPG as a low impact/low CO2 fuel for the transit of packages and many other factors, the firm has shown a clear and definitive concern both for the demands of the consumer and the future prospec ts of the environment. KPI: relevance and use as indicators Key performance indicators are a means by which UPS can seek to track whether or not it is been successful over the past several years with regards to the key determinants of efficiency and other metrics that it has defined. Within such an understanding, UPS has defined these KPI as the following: water consumption, energy consumption, gallons of fuel per ground package, aircraft emissions per payload capacity, CO2 emissions, number of reportable spills, aviation gallons burned per 100 available time miles, CO2 pounds per available time miles, total charitable contributions, full-time employee retention rate, employee choice index, injury rate, and lost time injuries (Santiago, 2011). Within such an understanding, it can be concluded that these KPI’s are the ultimate metrics by which UPS seeks to measure itself with regards to how it has improved over the past several years and where it seeks to take the development of the firm in the very near future. Benefits of utilizing and leveraging a sustainability report Although there are many benefits that can be definitively realized as a result of the creation and analysis of a corporate sustainability report, such as the one which is been analyzed within this brief essay, the two most important benefits that such a report can provide our with respects to the internal and external benefits that can be garnered. With regards to the external benefits, the delineation and discussion of metrics, KPI’s, and other determinants are useful in encouraging shareholders of the firm to have a degree of faith that the entity is fully cognizant of the realities of the current market and is actively working to provide resolution to some of the key challenges and/or problems/opportunities that face it within the next several years (Soupata, 2011). Similarly, the benefits can also be understood with regards to the internal ramifications that such a summary ca n have. Whereas it is not unnatural for the higher of salons of corporate management to come up with reports such as the one which has been analyzed herein, it is something of an anomaly when such reports are engaged by middle management and sought to be promoted at all levels throughout the